ALLEN WEISS is a Professor in the Marshall School of Business, the Director of Mindful USC, a senior teacher at InsightLA.org and the CEO/Founder of MarketingProfs, LLC. He started meditating in the mindfulness tradition in 2005 and in 2011 his Basics of Mindfulness class at InsightLA was noted the Best in Los Angeles by LA Magazine. He completed the Dedicated Practitioners Program (DPP) at Spirit Rock Meditation Center in 2008, and in 2011 was given teacher authorization from Jack Kornfield and Trudy Goodman. Before coming to USC, Allen was a professor at the Stanford Graduate School of Business, and has been a professional musician.